Bristol based Pure Electric smashes CrowdCube target
Bristol-based electric scooter company Pure Electric has smashed its CrowdCube crowdfunding target of £1 million, and has (so far) raised more than £1.6 million on the crowdfunding website.
The company, which as sold more than 200,000 e-scooters since 2018, has stockists in UK, France and Spain.
In just three years the company has grown revenues to £35 million, and raised £60 million. This raise will drive market expansion, product innovations and launches.
Pure Electric is led by Adam Norris – former founding director of Hargreaves Lansdown Pensions Direct and manager of Formula One driver Lando Norris – and an experienced leadership team derived from businesses including Dyson, Dr. Martens, Vivo Barefoot, Weber and Nisbets.
Pure Electric is now a market leading manufacturer of British designed and engineered electric scooters.
Adam said: “I started Pure Electric to provide a solution to the escalating environmental issues caused by traditional transport systems. Our ground-breaking technology, designed by our world-class team, is now providing greener, safer, and more affordable transport.
“As we continue to scale our business and discover more ways that e-scooters can transform society, I passionately believe that this is a phenomenal opportunity.”
The market-leading manufacturer of British-designed and engineered electric scooters opened its first public investment round, inviting eligible customers to invest to support its mission of giving every person living in an urban environment a better form of personal transport. The investment secured through Crowdcube will support the creation of innovative, new products and facilitate the company’s expansion plans beyond its current territories – the UK, France, Spain, and Belgium.
The company’s crowdfunding campaign comes just two weeks after the reveal of its latest innovations Pure Advance and Pure Advance Flex. Designed by a world-class team of engineers, the new range is a reinvention of the e-scooter with a suite of safety features, including patent-pending Pure Control™ steering which stabilises jittery handlebars often experienced with other e-scooters, Pure Electric says it is set to revolutionise personal electric travel with its new technology.
The business also recently announced a partnership with Currys - which sees the UK’s biggest technology retailer market Pure Electric e-scooters through its website and 66 stores across UK and Ireland. Pure Electric also has a further 150 points of distribution across France and Spain through a partnership with FNAC Darty.
